Datsun Sunny 1000 Deluxe
Nissan priced this small family saloon for young Japanese households—and let the public choose its sunny name.
1966 Datsun Sunny 01 · Mytho88 · CC BY-SA 3.0
Research pending
A matching completed auction sale has not been verified for this exact year, body, trim, engine, transmission and market.
Joyride shows this gap instead of substituting an asking price, unsold bid or mismatched special vehicle.
More than a set of wheels.
The first Sunny arrived in 1966 as Japan’s private-car market expanded. Nissan selected ‘Sunny’ from roughly 8.5 million naming entries and says the strategically priced B10 sold 30,000 cars in five months. This page covers the preserved 1966 two-door Deluxe with its three-speed column shifter, before four-door and coupe versions joined the family.
Look a little closer.
The winning name came from one of the largest public naming campaigns in car history—millions of suggestions were submitted.
Photos show an example of the model or generation. The pictured vehicle’s year, equipment, or modifications can differ from the specification described here.
Sized for a changing Japan
Nissan describes the B10 as a major participant in Japan’s age of private cars. Its price was planned around salaried workers’ income and its cabin targeted young families.
Source: Nissan Heritage Collection · Sunny 1000 Deluxe ↗The exact museum car
Nissan’s preserved example is a first-generation 1966 B10 two-door Deluxe with the A10 engine and three-speed column shift. Later four-door and coupe bodies are separate variants.
Source: Nissan Heritage Collection · Sunny 1000 Deluxe ↗Where these facts come from
Selected facts checked for this edition. Some source pages link to broader model families. Last reviewed September 29, 2026.