Tata TAMO RACEMO
A small sports-car concept that gave Tata a place to experiment with materials and connected technology.
TAMO RACEMO at Geneva, 12 March 2017 · NauyopTaiwan / Wikimedia Commons · CC BY-SA 4.0
Research pending
A matching completed auction sale has not been verified for this exact year, body, trim, engine, transmission and market.
Joyride shows this gap instead of substituting an asking price, unsold bid or mismatched special vehicle.
More than a set of wheels.
Tata unveiled RACEMO at Geneva in March 2017 under its TAMO sub-brand, combining a sports coupe with proposed connected services and a gaming experience. This profile follows the physical show car; launch ambitions do not establish customer production or certification.
Look a little closer.
The launch paired the physical car with a Forza Horizon 3 experience—two ways to explore one design, with different evidence behind each.
Photos show an example of the model or generation. The pictured vehicle’s year, equipment, or modifications can differ from the specification described here.
A compact concept carried a large experimental brief
A sports-car layout, mixed-material structure and connected-cabin proposal shared one compact body. TAMO used RACEMO to explore several ideas together: how parts could fit into a modular structure, how a cabin could connect to digital services, and how an unfamiliar design could reach people through a game. These were distinct experiments, even when presented as one experience.
Source: Tata Motors · Geneva launch release (Auto News Press archive, 7 March 2017) ↗The specification belongs to the artifact
A detailed specification does not by itself establish that a concept reached customer production. Keep the photographed show car separate from the game and from RACEMO+, which the launch release called the race version. The preserved white-and-black Geneva photograph records this physical exhibit; it cannot prove homologation or validate simulated performance.
Source: Tata Motors · Geneva launch release (Auto News Press archive, 7 March 2017) ↗Where these facts come from
- Tata Motors · RACEMO product note
- Tata Motors · Geneva launch release (Auto News Press archive, 7 March 2017)
Selected facts checked for this edition. Some source pages link to broader model families. Last reviewed October 13, 2026.