Alfa Romeo Alfasud 1.2
The low, flat-engined Alfasud brought front-wheel drive and family-car space to Alfa Romeo.
Circa-1972 Alfa Romeo Alfasud museum car · Michael Barera · CC BY-SA 4.0
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More than a set of wheels.
Shown at Turin in 1971 and produced from 1972, the Alfasud was Alfa Romeo's new compact front-drive family car, built at Pomigliano d'Arco in southern Italy. Rudolf Hruska engineered it and Giorgetto Giugiaro shaped the low body. The launch car looked like a hatchback but had a fixed rear window and a separate boot lid.
Look a little closer.
Its fastback shape hid a separate boot lid; the early Alfasud was not yet a hatchback.
Photos show an example of the model or generation. The pictured vehicle’s year, equipment, or modifications can differ from the specification described here.
A low bonnet from a flat engine
The boxer engine's cylinders move horizontally instead of rising in a tall block. Giugiaro could therefore draw a low nose without sacrificing engine capacity. The result linked mechanical layout to the Alfasud's visual identity and helped keep mass low in the car.
Source: Museo Storico Alfa Romeo · Alfasud ↗Why the name says south
Alfasud joined industrial policy to car design. The new factory at Pomigliano d'Arco was intended to create employment in southern Italy, and 'Sud' literally signalled that regional mission. The car was therefore more than a compact Alfa: it was also a huge state-backed industrial project.
Source: Museo Storico Alfa Romeo · Alfasud ↗Where these facts come from
- www.museoalfaromeo.com
- www.museoalfaromeo.com
- www.media.stellantis.com
- www.alfasudclub.com
- www.alfaklub.dk
Selected facts checked for this edition. Some source pages link to broader model families. Last reviewed October 4, 2026.