Peugeot 504 Berline
The 504 mixed a calm family-saloon shape with all-independent suspension and four disc brakes—serious engineering hidden under elegant lines.
1969 Peugeot 504 (15144653318).jpg · Niels de Wit · CC BY 2.0
Research pending
A matching completed auction sale has not been verified for this exact year, body, trim, engine, transmission and market.
Joyride shows this gap instead of substituting an asking price, unsold bid or mismatched special vehicle.
More than a set of wheels.
Peugeot planned the 504 for spring 1968, but France's social crisis delayed its unveiling until September, just before the Paris show. The launch Berline was larger and more powerful than the 404 and paired rear-wheel drive with independent suspension at all four wheels, a first for a Peugeot production rear-driver. Pininfarina shaped the side and distinctive bent boot line, while Peugeot's own studio created the trapezoidal-eyed nose. The 504 won the 1969 European Car of the Year title and later became a long-lived world car.
Look a little closer.
When Sergio Pininfarina saw Peugeot's trapezoidal headlamp design, Peugeot says he compared the car's gaze to Sophia Loren's eyes.
Photos show an example of the model or generation. The pictured vehicle’s year, equipment, or modifications can differ from the specification described here.
A delayed launch, not a different model year
The museum history says the 504 had been scheduled for spring 1968 but was delayed by the social crisis. Peugeot finally revealed it in September on the eve of the Paris Motor Show. This profile therefore keeps 1968 as the launch year while recording why contemporary dates cluster in autumn.
Source: L'Aventure Peugeot · Peugeot 504 ↗Carburettor and Injection are parallel launch choices
Peugeot's retrospective lists 60 kW (82 PS) for the first 1.8-litre petrol engine and 71 kW (97 PS) for the mechanically injected version. This page fixes the ordinary carburetted manual Berline, so the stronger Injection figure is shown only as a boundary, not used as the car's output.
Source: Peugeot/Stellantis · 504 anniversary technical history ↗Where these facts come from
- L'Aventure Peugeot · Peugeot 504
- Peugeot/Stellantis · 504 anniversary technical history
- Peugeot/Stellantis · 504 Car of the Year history
- Peugeot 504 archive · scanned official 1968 introduction press folder
Selected facts checked for this edition. Some source pages link to broader model families. Last reviewed October 1, 2026.